What is The Shoebox?

January 4, 2010  |  In Her Shoebox

Thanks for visiting our blog! I am so excited to introduce you to The Wedding Shoebox!

So here’s our little story. When I was younger, I had this habit of taking shoeboxes and writing on them “7th grade,” or whatever grade I happened to be in at the time. Anytime I’d have any sort of souvenir or momento I’d put it in the box. After years of this, I  had  a bookshelf full of them, my memories neatly stored.

I think the inspiration wedding planners see year after year is collected, maybe not in a box, but mentally. I wanted to give them a chance to sift through years of inspiration and design their perfect wedding day uninhibited by client’s desires. Wedding planners have this amazing innate ability to get excited and create someone else’s perfect day without once trying make it THEIR perfect day. So I thought I’d give them a chance to create their own dream wedding!

And if your a bride checking out this blog, imagine the wealth of knowledge being boiled down for you here? Fresh and modern wedding planners telling you what they consider to be the best of what they’ve seen through dozens, if not hundreds, of weddings. We’ve also added tags to each post listing which state the planner works so if you are looking for a wedding planner, you can find one in your area that shares your vision. Each wedding planner is also submitting their single best wedding tip. Follow us on twitter to get these tips!

And because what would a blog launch be with a fun contest…

I have already mentioned, we really want to reach brides looking for modern designs and introduce you to some amazing planners that may be able to help and we know that can’t happen without you! So we have a little contest. Two to be exact.

ReTweet The Wedding Shoebox: Everyone who follows/retweets TWS will be entered to win a custom set of 25 cards by Butterscotch Press.

Blog stalk The Wedding Shoebox: See the empty ad space on the right? That could be yours. For FREE. For 3 months! Posts on your blog about our shiny new site for a chance to win!

I’ll draw one winner for each at the end of the week!

Ready for some eye candy??

Below you will find two posts I designed to get us started. Brides, see what inspiration awaits and wedding planners, see what we can do with your inspiration! The submissions already coming in are beautiful. We plan to post about 3 inspiration board a week. Can’t wait to share them with you!



  1. Great site! Love the design! Excited to get a sneak peek into the minds of wedding designers!

  2. What a fantastic idea!! Since becoming a wedding planner last year, I’ve thought a thousand times “I wish I had known about/thought of that when I was getting married!” I often say I’d get married every year if I didn’t have to pay the bills. 🙂 I will definitely let my blog readers know about this, and I’d love to be featured someday!

  3. Looks great! I’ll try to get something together soon – Congrats on the launch Valerie!

  4. Looks fab and the font for your header is gorgeous! Congrats!!! 🙂

  5. Love the concept behind this new virtual venture.
    You are a smart girl 🙂
    Best wishes, R


  1. We have a winner! | The Wedding Shoebox

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